Hey Structural Engineering Firms!
Is Your Website Missing the Traffic It Deserves?
WHAT TO EXPECT :
Short discovery call to collect the data to run the analysis
Detailed slide deck displaying forecasts based on your data
Clear understanding if search marketing will be profitable for your firm
How is the Traffic Projection Calculated?
Our expert team has built a custom tool that uses your website’s data, your competitors’ keywords, and a series of growth models to predict the future traffic potential for your structural engineering website. Here’s how it works for you:
Business As Usual
This model uses one year of historical search data to project your website’s performance for the next 12 months, assuming no changes are made to your SEO efforts. It helps you understand how your website is likely performing right now and whether investing in SEO could improve your organic visibility, especially for services like seismic retrofitting, foundation repairs, or high-rise engineering.
Improve Existing Keywords
This scenario assumes you focus on traditional SEO strategies like on-page optimization, link building, and fixing technical issues to improve the ranking of your existing keywords. It doesn’t include new content creation but gives you a sense of how SEO initiatives can boost your current rankings and drive more targeted traffic to your website over the next year.
New Keyword Growth
We identify the keyword gaps your competitors are already ranking for—keywords that could bring new clients to your site, but you’re not currently targeting. By creating new, high-value content around these gaps, we estimate how much your website could grow. This is how you capture missed opportunities and attract more specialized leads.
Total Addressable Market
This projection gives you the full potential growth of your website with a comprehensive SEO strategy. By combining traditional SEO techniques and new keyword strategies, plus creating new pages and content to target those competitive keywords, this scenario shows how much organic traffic your firm can capture. You’ll see exactly what it would look like to position your firm as a leading expert online.
Caution
Big Traffic Gains Are Common After Our Traffic Projection Analysis
Many structural engineering firms started with a Traffic Projection Analysis, and now they are overflowing with new clients. By understanding your website’s true growth potential, you can make smarter decisions and implement the right strategies to dominate search results and attract the high-quality leads you’ve been missing.
+225% organic traffic growth for a Structural Engineering Firm
Ready to find out how much traffic your website can really get? Contact us today for your personalized Traffic Projection Analysis and start turning your website into a lead-generating powerhouse.
Frequently Asked Questions
FAQ’s
1. Why do we need to book a call?
Our lead projection analysis leverages a powerful blend of cutting-edge proprietary software and human expertise. It's a 50-50 approach that combines the precision of automation with the discernment of our seasoned professionals. To accurately tailor this analysis to your needs, we require additional details about your website, its historical performance, and your strategic objectives.
2. What Will We Cover On The Call?
The aim of our upcoming conversation is to gain a comprehensive overview of your historical and current digital initiatives. Gaining this insight will equip us with the necessary groundwork to conduct a thorough and accurate analysis of your digital strategy.
3. What Will I Receive After The Call?
Upon subscribing, you'll gain exclusive access to an insightful report astutely projecting the volume of traffic and leads your website is poised to attract over the forthcoming 12 months. This projection will be presented across three distinct scenarios, allowing you to plan strategically and maximize your opportunities for growth.
4. How accurate is the Traffic Projection Analysis?
Predicting exact website traffic figures is inherently challenging due to the dynamic nature of Google's algorithm, which undergoes daily modifications. However, it's crucial to remember that while our predictions may not be pin-point accurate, they are constructed upon a solid foundation of data analysis and mathematical modeling, thereby providing a credible estimate.
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